Bridgestone Tyres: The Right Choice for Sustainability

 

Whenever someone’s topic of discussion is the tyres of their vehicle, one topic that is raised most of the time is how harmful they are to the environment. The pollution caused by tyres when they are manufactured, to how harmful they are for the environment when they are disposed of. Seeing this issue, the big name in the tyre industry, 'Bridgestone Tyres', decided to make some changes to ensure that the pollution caused by tyres and the damage caused by them could be reduced. They have become one of the top tyre manufacturers known for making sustainable tyres. And why it is so, and it is really true, are some of the points we are going to cover in this blog. So, let’s start with this blog and see if Bridgestone is truly the pioneer in the tyre industry.

Importance of Sustainability in Tyres

Before we help you understand the effort made by Bridgestone Tyres Leicester to make sustainable tyres, first, we want you to understand why sustainability is important. Well, your car tyres are the only point which keeps your car in touch with the road, and after a particular time, these tyres require replacement. The tyres that you replaced would be a total waste and require disposal. Not only that, but tyre manufacturing is also quite polluting and could be bad for the environment. That is why, to ensure that this pollution could be reduced and the environment could remain clean, Bridgestone decided to make the process and its tyres sustainable. So, let’s see what Bridgestone is doing to achieve this goal.

Bridgestone’s E8 Commitment

Many people still consider that Bridgestone is all about manufacturing tyres and ensuring that they have gotten much bigger than that. As of today, they are also focused on their E8 commitment. Now you might be wondering what this E8 commitment is. Well, it is basically a way for them to show their motives, which are divided into 8 Es. These are — energy, ecology, emotion, efficiency, extension, economy, ease, and empowerment. To make sure that they can achieve these goals, they have been working constantly. They are doing all the required research and development. The main goal that they want to achieve is to make their tyres fully and 100% sustainable by 2050. And if they were to achieve it, then they might become the top tyre manufacturer of all time.

Bridgestone's Use of Eco-Friendly Tyres

The first change that Bridgestone made was with the material that they would use in manufacturing their tyres. And to do so, they have started using natural materials like products that are chemical-based, and could be made with various other chemicals. This would help in preserving the natural rubber that most tyre manufacturers use. Here is a detailed breakdown of the material that they have started using or are thinking of using: 

  • Guayule, which is a desert shrub, is a perfect option for you to choose from if you are looking for a sustainable tyre manufacturing material. And Bridgestone Tyres understood this. That is why they have started using this in their tyre manufacturing process.  

  • Recycling is one of the best ways to make any product sustainable, and to achieve this, Bridgestone have also decided to recycle plastic and use tyres for manufacturing their tyres. This will not only reduce waste but also make the tyres more sustainable. 

  • Another excellent thing that they are changing in their tyre manufacturing process is the use of silica taken from rice husk. This has proven to be a game-changer in sustainable tyre manufacturing.  

Bridgestone Tyres That Are Fuel Efficient

One thing that you would not find in cheap tyres Leicester, and in Bridgestone Tyres, is the fuel efficiency that they offer. Higher fuel efficiency means lower fuel consumption, and if the fuel efficiency is lower, then the fuel consumption would be higher. And if the fuel consumption is lower than the pollution caused due to emissions would be reduced. Bridgestone even has a tyre series dedicated especially to the tyres that are fuel-efficient. This series is called the Ectopia series. These tyres not only help protect the environment but also help you save money, which you might have to spend because of your car being equipped with tyres that are not fuel-efficient.

Conclusion

Bridgestone Tyre has always been considered one of the biggest companies in the tyre manufacturing industry. And with constant advancements like manufacturing tyres that are fuel efficient, and making their tyre manufacturing process much more efficient, they are growing constantly. We hope that through this blog, you were able to understand the role of Bridgestone in the advancement of the tyre industry and how they are working towards making their tyres more sustainable.

Location: Leicester, UK

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